Privacy Policy
This privacy policy explains how DBRacing collects, uses and protects personal information when you use our website, place an order or contact us.
DBRacing is responsible for the personal information covered by this policy.
If you have a privacy-related enquiry, please use the contact form in the footer of the website or write to:
DBRacing
Unit 19 Sovereign Works
Deepdale Lane
Dudley
DY3 2AF
Information We Collect
Depending on how you use our website, we may collect:
- Your name
- Billing and delivery addresses
- Email address and telephone number
- Account and login information if you create an account
- Order, transaction and refund information
- Messages and information you send through our contact forms or other communications
- Technical information such as your IP address, browser, device and website activity
- Cookie and consent preferences
Payment providers may collect and process payment information required to complete your transaction under their own security and privacy arrangements.
How We Use Your Information
We use personal information where necessary to operate DBRacing and provide our services. This includes:
- Processing and fulfilling orders
- Taking and confirming payment
- Arranging delivery
- Managing returns, refunds and product issues
- Responding to customer enquiries
- Managing customer accounts
- Preventing fraud, misuse and security problems
- Maintaining business, accounting and tax records
- Improving and maintaining our website and services
- Complying with legal and regulatory requirements
Our Lawful Basis for Using Personal Information
Under UK data protection law, we must have a lawful reason for using personal information.
Depending on the circumstances, we rely on:
- Contract – where information is needed to process an order, take payment, arrange delivery or otherwise fulfil our agreement with you.
- Legal obligation – where we are required to retain or use information for accounting, taxation or other legal purposes.
- Legitimate interests – where reasonably necessary to operate and protect our business, prevent fraud, maintain our systems, respond to enquiries or improve our services, provided those interests do not override your rights.
- Consent – where your consent is required, such as for certain marketing or non-essential cookies and similar technologies.
Who We Share Information With
We only share personal information where it is necessary to operate our business, fulfil an order or comply with the law.
This may include:
- Payment processing providers
- Delivery and courier companies
- Website hosting, IT, security and technical service providers
- Website and analytics service providers where applicable
- Professional advisers such as accountants or legal advisers
- Government, regulatory, law-enforcement or tax authorities where legally required
We do not sell or rent your personal information to third parties.
International Data Processing
Some service providers used to operate our website or process transactions may process information outside the United Kingdom.
Where personal information is transferred internationally, it will be handled in accordance with applicable UK data protection requirements and appropriate safeguards will be used where required.
How Long We Keep Information
We keep personal information only for as long as it is reasonably required for the purpose for which it was collected and to meet our legal, accounting and business obligations.
Order, transaction and accounting records may generally be retained for up to 6 years where required for tax, VAT, accounting or legal purposes.
Other information, such as general enquiries, account information and website records, is retained only for as long as it remains reasonably necessary for the relevant purpose.
Cookies and Similar Technologies
Our website uses cookies and similar technologies to provide website functionality, remember preferences, maintain security and, where applicable, understand how the website is being used.
Some cookies are necessary for functions such as the shopping basket, checkout, account login and website security.
Other cookies or similar technologies may be used for analytics, advertising or other non-essential purposes. Where consent is required, these will only be used in accordance with your cookie choices.
You can also control or delete cookies through your web browser. Restricting necessary cookies may prevent some parts of the website from working correctly.
Marketing
Where we send direct marketing, we will only use your personal information where permitted by law.
You can opt out of marketing communications at any time using the unsubscribe option provided with the communication or by contacting us through the form in the website footer.
Security
We take reasonable technical and organisational measures to protect personal information against unauthorised access, loss, misuse, alteration or disclosure.
No internet-based system can be guaranteed to be completely secure, but we take appropriate steps to reduce the risks associated with storing and processing personal information.
Your Data Protection Rights
Depending on the circumstances and the reason we are processing your information, you may have the right to:
- Ask for access to personal information we hold about you
- Ask us to correct inaccurate or incomplete information
- Ask us to delete personal information where there is no lawful reason for us to continue holding it
- Ask us to restrict how your information is used
- Object to certain uses of your personal information
- Receive certain information in a portable format
- Withdraw consent where our processing is based on consent
You have the right to object to the use of your personal information for direct marketing at any time.
To exercise a data protection right, please contact us using the contact form in the website footer or write to the postal address shown above. We may need to confirm your identity before releasing personal information.
There is normally no charge for exercising your data protection rights.
Complaints
If you have concerns about how we use your personal information, please contact us first so that we have the opportunity to investigate.
You also have the right to complain to the Information Commissioner’s Office (ICO), the UK’s data protection regulator. Further information is available at ico.org.uk.
Links to Other Websites
Our website may contain links to websites operated by other organisations. Once you leave our website, their own privacy policies and practices apply. We are not responsible for how another website handles your personal information.
Changes to This Privacy Policy
We may update this privacy policy when our website, systems, business practices or legal requirements change. The current version will always be published on this page.